It's often futile to try to convince people that they should adopt a particular political position, but if you try, make sure to appeal to logic. Try to eliminate as much emotion from your argument as possible.
I believe the answer is:
1. Ivan Ilyich wanted to weep, wanted to be petted and cried over, and then his colleague Shebek would come, and instead of weeping and being petted, Ivan Ilyich would assume a serious, severe, and profound air.
2. "This falsity around him and within him did more than anything else to poison his last days
From the first sentence, the narrator infer that even when a member of rising middle class is experiencing grief, they are forced to hide it due to the concern of their social standing.
From the second sentence, the narrator infers that unability to express emotion started to eating them from the inside and make them miserable.
Since the 'inciting incident' is the one which starts all the problems in a literary work, the answer is B, 'establishment of the central conflict followed by the conflict increasing and a climax'.
Meaning of “morning star” is hope