Integrated marketing communications (IMC): "Refers to the coordination of all promotional activities to produce a unified, customer-focused promotional message."
<h3>What is Integrated marketing communications
(IMC)?</h3>
IMC is described as "a planning process meant to ensure that all brand contacts for a product, service, or organisation received by a consumer or prospect are relevant to that person and consistent across time" by the American Marketing Association.
The importance of IMC are-
- To effectively deliver a single message to both potential and current end users, integrated marketing communication helps integrate all key marketing components.
- At a low cost, integrated marketing communication can significantly increase consumer brand recognition.
- Any marketing initiative that employs many channels is considered integrated marketing. For instance, you might see a commercial for a popular new doughnut flavour, then drive by the donut store and see posters of the donut.
To know more about integrated marketing communications (IMC), here
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The amount of money you have in your account
Explanation:
Conversion costs = Direct labor + Factory overhead
7,800,000 = Direct labor + 5,400,000
Direct labor = $2,400,000
First option is the correct option.
I know this much only.
Answer:
Results are below.
Explanation:
<u>A: To calculate the gross profit, we need to use the following formula:</u>
Gross profit= sales - cost of goods sold
Gross profit= 990,000 - 693,000
Gross profit= $297,000
B: <u>Now, the gross profit percentage:</u>
Gross profit percentage= (gross profit / sales)*100
Gross profit percentage= (297,000 / 990,000)*100
Gross profit percentage= 30%
C: F<u>inally, a net income is reported in the income statement at the moment of the sale</u>. It doesn't matter if the sale was paid or not.
<span>he deposits the money into his
checking account at first main street bank is the answer</span>
