A performance marketer wants to drive as much purchase value as possible within a specific return on ad spend. The marketer use is revenue-focused bidding strategy called tROAs
<h3>What is target return on ad spend (tROAS)?</h3>
tROAs automated bidding strategy is used when an individual is expected to make certain amount of profit on ads .
It helps to increase purchase value and in turn the revenue.
Therefore,
A performance marketer wants to drive as much purchase value as possible within a specific return on ad spend. The marketer use is revenue-focused bidding strategy called tROAs.
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