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zhenek [66]
1 year ago
6

________ appeals help consumers make purchase decisions by offering factual information that encourages consumers to evaluate th

e brand favorably on the basis of the key benefits it provides.
Business
1 answer:
VikaD [51]1 year ago
4 0

Informational Appeals help consumers make purchase decisions by offering factual information that encourages consumers to evaluate the brand favorably on the basis of the key benefits it provides.

<h3>What is Informational Appeals ?</h3>

It allows you to showcase the product's qualities and the benefits that a buyer will gain when using the goods. It is an effective method of persuading them that your product is something they truly require and can use. Con: Informative advertisements can be boring.

Aristotle proposed three types of argumentation arguments: logical, ethical, and emotional appeals.

Ebooks, "How-to" videos, blogs, and brochures are all examples of informational marketing because they provide a detailed description of a service or product and what makes it unique in the business.

To know more about Informational Appeals  follow the link:

brainly.com/question/2570305

#SPJ4

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One-year Treasury securities yield 4%. The market anticipates that 1-year from now 1-year Treasury securities will yield 2.1%. I
Lesechka [4]

Answer:

3.05%

Explanation:

According to Pure Expectation Theory, the future short term interest rates are actually the forward rates.

Mathematically,

(1 + r2,0)^2 = (1 + r1,0)^1 * (1 + r1,1)^1

Here,

r2,0 is the rate of interest for 2 year treasury security from today

r1,0 is the rate of the interest for 1 year treasury security from today

r1,1 is the rate of the interest for 2 year treasury security from Year 1

By Putting Values, we have:

(1 + r2,0)^2 = (1 + 0.04)^1 * (1 + 0.021)^1

(1 + r2,0)^2 = 1.06184

By taking square-root on both sides, we have:

(1 + r2,0) = 1.0305

r2,0 = 3.05%

8 0
3 years ago
The issuance of notes payable for borrowing is classified in the statement of cash flows as a(n): Multiple Choice Operating acti
Harman [31]

The transaction of the issuance of notes payable for borrowing will be classified in cash flows statement as a Financing activities.

Under the statement of Cash-flow, the financing activities section records all transactions that involves long-term liabilities, owner's equity etc.

  • Hence, the transaction of the issuance of notes payable for borrowing will be classified in cash flows statement as a Financing activities.

Therefore, the Option C is correct.

Read more about Cash-flow

<em>brainly.com/question/735261</em>

8 0
2 years ago
Assuming that the physical output (i.e., the actual quantity of all final goods and services) of all final goods and services re
joja [24]

Answer:

a) true

Explanation:

A rise in the general price level is called inflation and it affects the nominal value of the company's output. E.g. you sell pants and last year they sold at $10 and now since inflation rate is 10%, they sell at $11. But inflation only affects nominal values, it doesn't affect real values which are calculated using a base price of a certain year X, times the quantity sold. Following the example, your real output would not be $11 per pair of pants, instead it would still remain at $10 since the inflation is discounted.

5 0
3 years ago
The term goal congruence refers to the? ________.
andreyandreev [35.5K]
Goal congruence is characterized as consistency or assertion of individual objectives with organization objectives. Everybody in the association should be paddling a similar way. That procedure gets extreme when you begin to set up assessment criteria for workers. 
The control system ought to be planned in order to coordinate the individual objectives with authoritative objectives, and in this manner accomplish goal congruence. The answer is B. 
4 0
3 years ago
A process of determining just how much value an​ organization's marketing activities create and their impact on the bottom line
3241004551 [841]

Answer:

B, corporate citizenship

Explanation:

Corporate citizenship also know as corporate social responsibility is defined as the contribution or impact or effect of a company's/organization's/firm's business has on its local community or the society as whole. This involves the company/firm investing in its community as a form of giving back to the community asides from the company's business interests.

Cheers.

6 0
3 years ago
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