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lord [1]
2 years ago
12

the original penguin clothing brand which features a cute penguin with a tie wrapped around its neck has made a successful comeb

ack to men's fashions since 2003. the brand is popular among young men and the company recently articulated its interest in generating a 10% increase in sales among college students in the united states for the next year. which step in the marketing planning process best corresponds to the articulation of a 10% increase in sales?
Business
1 answer:
Veronika [31]2 years ago
7 0

​Assess organizational resources and evaluate risks and opportunities, It is this step in the marketing planning process that best corresponds to the articulation of a 10% increase in sales.

The marketing planning process is a methodical strategy for achieving marketing objectives. The marketing planning process includes the following steps: scenario analysis, goal-setting, strategy formulation, action programme development, implementation, control, review, and assessment. All of the managerial tasks of the company are coordinated with the aid of marketing planning process. In order to accomplish the general aims and goals of the company, it not only assists in coordinating the work of its own department but also in coordinating the managerial operations of every other department. Market penetration strategy, market development strategy, product development strategy, and diversification strategy are the four different types of the marketing planning processes.

Learn more about the marketing planning process here:

brainly.com/question/14545519

#SPJ4

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Direct materials inventories are kept in pounds for Cat Company, and the total pounds needed for production in the current perio
pychu [463]

Answer:

Purchase= 14,500 pounds

Explanation:

Giving the following information:

the total pounds needed for production in the current period is 14,000. Beginning inventory= 2,000 pounds

Desired ending inventory= 2,500 pounds

To calculate the direct material purchase, we need to use the following formula:

Purchase= direct material for the period + desired ending inventory - beginning inventory

Purchase= 14,000 + 2,500 - 2,000

Purchase= 14,500 pounds

8 0
3 years ago
While eating at Alex’s "Pizza by the Slice" restaurant, Clara experiences diminishing marginal utility. She received 10 utils fr
klemol [59]

Answer:

Alex may have to lower the price to convince Clara to buy a second slice.

Explanation:

Marginal utility is an economic concept that says that a consumer recieves more marginal utility in the first consumption of a good or services than in the second and the subsequents. In fact with each consumption the marginal utility reduces, this effect is known as diminishing marginal utility.

One of the the methods to reduce the effects of the diminishing marginal utility is to reduces prices. As the utility of a product decreases as its consumption increases, consumers are willing to pay smaller amount of money for more of the product.

6 0
2 years ago
Both the satisfaction of creating new products and the possibility of earning money are _____ for an entrepreneur. (need help fa
kirill115 [55]

Both the satisfaction of creating new products and the possibility of earning money are INCENTIVES for an entrepreneur.

7 0
3 years ago
Read 2 more answers
Which factor supports maintaining a dual income?
Bad White [126]
The solution is to open joint bank account. Joint account will allow you to deposit or withdraw cash from your dual income without any fear that one account will get lost. This will help you manage your money and also share it to one of your family members. Your income is safe with you having a joint account because you can monitor it in one transaction only.
3 0
2 years ago
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Price Manufacturing assigns overhead based on machine hours. The Milling Department logs 1,800 machine hours and Cutting Departm
kifflom [539]

Answer and Explanation:

The Journal entry is shown below:-

Work in progress Dr, $24,000

        To Manufacturing Overhead $24,000

(Being the overhead assigned is recorded)

For recording this we debited the work in process as it increased the assets and credited the manufacturing overhead for assigning the overhead

Working note

Overhead amount = (Milling Department + Cutting department) × Overhead rate

= (1,800 + 3,000) × $5

= $4,800 × $5

= $24,000

5 0
2 years ago
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