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Irina18 [472]
1 year ago
5

blistre company operates on a contribution margin of​ 30% and currently has fixed costs of​ $550,000. next​ year, sales are proj

ected to be​ $3,100,000. an advertising campaign is being evaluated that costs an additional​ $120,000. how much would sales have to increase to justify the additional​ expenditure?
Business
1 answer:
Ivan1 year ago
8 0

Blistre Company operates on a contribution margin of 20% and currently has fixed costs of $500,000. Next year, sales are projected to be $3,000,000. An advertising campaign is being evaluated that costs an additional $80,000. $400,000 sales increases to justify the additional​ expenditure.

An advertising campaign is a series of commercial messages that percentage a single concept and subject which make up an integrated advertising verbal exchange. An IMC is a platform in which a set of people can organization their thoughts, beliefs, and ideas into one large media base.

What is an advertising campaign?

An advertising campaign campaign is a advertising ad or a fixed of commercials centered at particular target market segments. Their fundamental goal is to increase conversions. The fulfillment of an ad marketing campaign relies upon on the choice of a channel, approach, and approaches.

Why is advertising campaign important?

Advertising campaign are essential because they are able to supply your enterprise a targeted edge when it comes to marketing and advertising. Of path, the intention is not to beat out different companies, but to find the folks who will maximum benefit out of your commercial enterprise.

What makes an advertising campaign successful?

Advertising campaign has the desired qualities of sturdy credibility, high audience attention ranges, and friendly audience reception. It capabilities open-ended communique with questions and answers approximately the product, psychological incentives to purchase, memorability, efficiency and frequency.

Learn more about advertising campaign here :- brainly.com/question/25754542

#SPJ4

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According to Fiedler's theory, a high-control situation favors a __________ leader.A. task-motivatedB. relationship-motivatedC.
Brilliant_brown [7]

The correct answer is choice a - task motivated.

According to Fiedler’s theory, there is no one best style of leadership. Instead, a leader's effectiveness is based on the situation. Leadership is either task-motivated or relationship-motivated, and in a high control situation a task-motivated leader is more effective.

7 0
3 years ago
A pharmaceutical company in 2016 is researching the market conditions for their newest cold medicine. They pull demographic data
Schach [20]

Answer:

Secondary data technique is not perfect for marketing research

Explanation:

The secondary method is useful, as it is difficult to perform or conduct a new survey. More, importantly using secondary data technique in marketing research is not an ideal method, because the data may be inaccurate or outdated. The pharmaceutical company was performing marketing research, and usually, the availability of new marketing data is challenging to get from secondary sources.

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3 years ago
The accounts payable ledger has postings from which of the following sets of journals? a.Purchases, cash payments, and general b
docker41 [41]

Answer: a. Purchases, cash payments, and general

Explanation:

The accounts payable ledger has postings from the purchases journal, cash payments journal and the general journal.

The accounts payable ledger is also referred to as the creditors ledger because it shows the amount that a company owes its suppliers.

The purchase journal shows the record for the goods that a particular company buys on credit. Cash payments journal shows the transactions which the business pays in cash. The general journal shows business transactions when they take place.

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3 years ago
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REY [17]

Answer:

<u>Predatory pricing</u>

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A "predator" refers to an animal who survives by "preying" on other animals.

Predatory pricing in a similar sense refers to that form of excessively low pricing which in a way consumes other firms by taking away their share of industry revenues. Such form of pricing is considered illegal and is against healthy competition.

Such pricing eliminates competitors from the market and gradually leads to emergence of a monopoly i.e supremacy of a single firm in the whole industry and thus considered an illegal practice.

In the given case, the retail chain can be alleged to have followed predatory pricing which is substantiated by the fact that it cuts it's prices excessively i.e even below cost , thereby forcing smaller companies to exit the industry.

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3 years ago
What 3 factors affect the return on savings account
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The choice between consumption in the present and consumption in the future, perception of a close correlation between current income and consumption, and the smoothing of consumption over time as deriving from its comparison to the income which the individual would perceive as his/her permanent income.

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