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1 year ago

In the selling concept business model, which of the four elements of the marketing mix is most heavily emphasized?

Business

1 answer:

OLEGan [10]1 year ago

3 0

In the selling concept business model, Promotion the four elements of the marketing mix is most heavily emphasized.

The concept of marketing deals with the idea of meeting customer needs through products as a solution to customer problems (needs). The concept of marketing represents a fundamental change in today's corporate orientation that forms the basis for achieving competitive advantage.

The concept of marketing refers to the strategy marketers use to target their customers, but it also helps cool the competition by maximizing profits through increased sales.

A production-based sales concept that does not consider the customer. The marketing mix concept is based on producing products that customers need and satisfying them.

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A firm evaluates all of its projects by applying the IRR rule. The required return for thefollowing project is 21 percent. The I

Viefleur [7K]

Answer:

The IRR is 26.3

The project should be accepted

Explanation:

Period Cash Flow

0 -28643.0

1 21000.00

2 16000.00

3 4000.00

IRR 0.26299326 = 26.30

The IRR is the rate at which the net present value is zero

$-28,643 + \frac{21,000}{1+IRR} + \frac{16,000}{(1+IRR)^{2}}+ \frac{4,000}{(1+IRR)^{3} } = 0$

It is calculate with trial an error.

using a financial calculator.

or excel.

for example we calculate with rate 0.26

$-28,643 + \frac{21,000}{1+0.26} + \frac{16,000}{(1+0.26)^{2}}+ \frac{4,000}{(1+0.26)^{3} }$

NPV = 101.40

and rate 0.27

$-28,643 + \frac{21,000}{1+0.27} + \frac{16,000}{(1+0.27)^{2}}+ \frac{4,000}{(1+0.27)^{3} }$

NPV = -234.79

at 26 the NPV is positive

at 27 negative, so the IRR is vbetween those two values.

once we have this, we start moving whit the decimals

26.1

26.2

26.3

until we are close enough

In this case at 26.3

$-28,643 + \frac{21,000}{1+0.263} + \frac{16,000}{(1+0.263)^{2}}+ \frac{4,000}{(1+0.263)^{3} }$

NPV = -0.23

we are close enought on a project of thousands of dollars we are missing for cents.

6 0

3 years ago

A hot dog vendor sells an average of 50 hot dogs during a Little League baseball game. If the sales are Normally distributed wit

Kobotan [32]

Answer:

74.64%

Explanation:

Average sales (μ) = 50 hot dogs

Standard deviation (σ) = 7 hot dogs

In a normal distribution, the z-score for any given number of hot dogs sold, X, is determined by:

$z=\frac{X-\mu}{\sigma}$

For X = 45 hot dogs:

$z=\frac{45-50}{7}\\ z= -0.7143$

For X = 65 hot dogs:

$z=\frac{65-50}{7}\\ z= 2.1429$

A z-score of -0.7143 falls in the 23.75th percentile of a normal distribution while a z-score of 2.1429 falls in the 98.39th percentile.

Therefore, the probability that he vendor will sell between 45 and 65 hot dogs is:

$P(45 \leq X \leq 65) = 98.39-23.75\\P(45 \leq X \leq 65) = 74.64\%$

5 0

3 years ago

Services United is considering a new project that requires an initial cash investment of $78,000. The project will generate cash

Alla [95]

Answer:

2.85405 years

Explanation:

Cash Flows

Year 0 ($78,000)

Year 1 $29,500

Year 2 $32,700

Year 3 $18,500

Year 4 $10,000

Services United would receive $29,500 in year 1 therefore remaining balance is = 78,000 - 29,500 = 48,500

Services United would receive $32,700 in year 2 therefore remaining balance is = 48,500 - 32,700 = 15,800

Services United would receive $18,500 in year 3 therefore remaining balance is = 15,800 - 18,500 = -2700

We observe that the company would recover the initial amount somewhere in year 3

15800 / 18500 = 0.85405 years

Total payback period = 2 years + 0.85405 years = 2.85405 years

5 0

3 years ago

Read 2 more answers

Twelve years ago, the Archer Corporation borrowed $6,200,000. Since then, cumulative inflation has been 80 percent (a compound r

miv72 [106K]

Answer:

(a) $3,444,444.44

(b) $11,160,000

Explanation:

(a) Effective purchasing power:

= Loan amount ÷ (1 + cumulative inflation rate)

= $6,200,000 ÷ (1 + 0.80)

= $6,200,000 ÷ 1.80

= $3,444,444.44

Therefore, the effective purchasing power of the $6,200,000 is $3,444,444.

(b) Lender should be repaid:

= Loan amount × (1 + cumulative inflation rate)

= $6,200,000 × (1 + 0.80)

= $6,200,000 × 1.80

= $11,160,000

7 0

3 years ago

A company's strategy consists of Group of answer choices actions to develop a more appealing business model than rivals. offensi

Vsevolod [243]

Answer:

competitive moves and approaches that managers have developed to grow the business, attract and please customers, conduct operations, and achieve targeted objectives.

Explanation:

In Business management, a strategy can be defined as a set of guiding principles, actions and decisions that an organization combines so as to achieve its business goals, attract customers and possess a competitive advantage over its rivals in the industry.

Typically, to formulate strategies that are well aligned with the mission of an organization or business firm, some of the activities that needs to be performed includes the following;

1. Knowing your core competencies: this involves identifying your strengths such as knowledge, technology, underlying skill, experience, ability or process that enables you to perform exceptionally and provide a unique set of products or services that meets the needs of your customers.

2. Assessment of the organization's internal strengths and weaknesses: it gives an organization certain advantages, edge and disadvantages in meeting the needs of various customers by analyzing their strengths, weaknesses, opportunities and threats (SWOT).

3. Examination of the organization's external environment: this involves examining and identifying all the factors outside of an organization that affects its performance such as customers, government policies, competitors etc.

4. Analyze your competitors: organization should ensure they are always a step ahead of the their competitors in the industry.

Hence, a company's strategy or strategic plan sets the overall direction for an organization or business because it focuses on defining how a business would achieve its goals, objectives, and mission; as well as the funds and material resources required to implement or execute the business plan.

In conclusion, a company's strategy should comprise of competitive moves and approaches developed by managers in order to grow a business, attract and please its customers, conduct business operations, and achieve targeted objectives or set goals.

7 0

3 years ago