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Likurg_2 [28]
4 years ago
12

Bonita Beauty Corporation manufactures cosmetic products that are sold through a network of sales agents. The agents are paid a

commission of 18% of sales. The income statement for the year ending December 31, 2014, is as follows.
BONITA BEAUTY CORPORATION
Income Statement For the Year Ended December 31, 2014
Sales $75,000,000
Cost of goods sold
Variable $31,500,000
Fixed 8,610,000 40,110,000
Gross margin $34,890,000
Selling and marketing expenses
Commissions $13,500,000
Fixed costs 10,260,000 23,760,000
Operating income $11,130,000
The company is considering hiring its own sales staff to replace the network of agents. It will pay its salespeople a commission of 8% and incur additional fixed costs of $7,500,000.
Under the current policy of using a network of sales agents, calculate the Bonita Beauty Corporation
Business
1 answer:
Nataliya [291]4 years ago
7 0

Answer:

the question is incomplete, so I looked for the requirements of similar questions:

<em>A. Calculate the company’s break-even point in sales dollars for the year 2014 if it hires its own sales force to replace the network of agents. </em>

<em>B. Calculate the degree of operating leverage at sales of $75,000,000 if (1) Bonita Beauty uses sales agents, and (2) Bonita Beauty employs its own sales staff.</em>

a) total sales = $75,000,000

variable costs:

COGS $31,500,000

commissions $6,000,000

total variable costs = $37,500,000

contribution margin ratio = $37,500,000 / $75,000,000 = 0.5

total fixed costs = $8,610,000 + $10,260,000 + $7,500,000 = $26,370,000

break even point in $ = $26,370,000 / 0.5 = $52,740,000

b) one of the formulas that we can use to calculate the degree of operating leverage is:

operating leverage = fixed costs / total costs

1) total costs using sales agents = $63,870,000

total fixed costs = $8,610,000 + $10,260,000 = $18,870,000

degree of operating leverage = $18,870,000 / $63,870,000 = 29.54%

2) total costs employing its own sales staff = $6,000,000 + $31,500,000 + $26,370,000 = $63,870,000

total fixed costs = $26,370,000

degree of operating leverage = $26,370,000 / $63,870,000 = 41.29%

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