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ExtremeBDS [4]
4 years ago
5

Donna’s philosophy as she coordinates her firm’s marketing efforts is to keep in mind the company’s overarching strategy, and to

ensure that all marketing activities send a consistent message, beginning with the communications but also including the other marketing mix elements. Based on this information, Donna is most likely a proponent of___________.a. Integrated Marketing Communicationsb. Intended Marketing Commitmentsc. Media Reachd. Media Response
Business
1 answer:
klio [65]4 years ago
4 0

Answer:

Explanation:

Integrated Marketing Communications or IMC is an approaching in marketing that seeks to ensure a unified experience for a firm's customers, marketing efforts and even mangement across various channels of communication. IMC tries to ensure that a links are maintained among all forms of messages and communications between the firm and its consumers.

IMC not only ensure the integration of promotional or marketing tools to ensure harmony, it also ensures that marketing activities are constantly in line with the firm's strategies and objectives.

IMC seeks to integrate all levels of communcation including vertical, horizonal, external and internal levels of communication to strengthen its communcation lines and marketing activities.

Donna's approach constantly marries her  firm's marketing activities with the company's strategies and goals through an integrated communication system that is constantly and consistently active for instructions as well as feedbacks. The approach believes that an organisation's objectives are better and easily achieved when all communication tools and channels work in harmony to create one voice.

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Current movement toward or away from style or interest is

A) trend

Explanation:

Trend is the word used to define what is in fashion at any given time in that what is being done by the most amount of people or what is being thought about by most of the people in a market.

This is also a volatile thing as often times there are many trends working at the same time and there is also a short life for most of the trends.

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Answer:

True

Explanation:

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6 0
3 years ago
During the current tax year, Paul came down with a serious illness. Paul's uncle paid many of Paul's expenses during the period
Naily [24]

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Neither Paul nor his uncle can deduct the expenses.

Explanation:

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3 years ago
Joy is taking out a car loan which she will pay back with interest. Which option will require her to pay the lowest amount in in
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4 0
3 years ago
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Sveta_85 [38]

Answer:

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