Question

"Simon has to create a long formal proposal. However, he is aware that today's readers are pressed for time and need help finding what they are looking for. To help the readers' navigation needs, Simon should"

Answer 1

Answer: To help the readers navigation needs, Simon should highlight the key Informations in the proposal, that will meet the need of his audience. And should make the executive summary precise and detailed to show all the necessary information the reader needs to know.

Explanation: The executive summary is the first page of the proposal, were a reader wants to see if the content of the proposal, actually address their needs.

When you highlight key words in a paperwork, it makes the reader to navigate and jump to see the point being highlighted.

Answer 2

Answer:

Simon should provide the summary of the long proposal in the main body of the proposal and include the details as appendices.

Explanation:

This situation is more true for Executives that do not have  enough time to consider a report from start to finish.

Executive summary has been designed to tackle this issue especially by ensuring only key issues are cited  in the main body of the report.

A way to go about this is  by ensuring that the summarized report is written in Word-like document with the details such as figures,amounts,charts,dashboards are prepared on Excel spreadsheet such that getting detailed analysis on an area would just be a click away.

Also, the fact an area of interest to one person is not necessarily the same for another as far as the proposal or report is concerned