Answer:
Promotion
Explanation:
The four Ps of of the marketing mix are Pricing, Promotion, Place, and Product.
Integrated marketing communications is part of promotion.
Promotion is defined as the act of increasing awareness about a product or service to the target market with a view of increasing sales. It involves communication beneficial information of a product to the buyer.
Integrated marketing communications which is the process of employing all promotional tools to work in harmony.
Therefore it represents promotion in the marketing mix
Answer:
b) surplus; shortage; up; fall
Explanation:
If the bond market and money market start out at equillibrum, and money supply is increased there will be an excess (surplus) of money over bonds.
That is more money to buy less bonds. The relative scarcity of bonds will result in a shortage (bond supply cannot meet demand).
As a result of the shortage price of bonds will increase because more people are looking for the scarce bonds.
Price of bonds has an inverse relationship with interest. As price increases interest rates will fall.
For example consider a zero coupon bond of $1,000, being sold for low price of $850. On maturity it will yield gain of $150.
If the price rises to $950 the yield will only be $50.
So as price increases and interest (yield) decreases, it will no more be attractive to investors and demand will reduce to meet the available supply of bonds.
The memo explaining the business performance findings from the statement of cash flow will entails:
- address of the receiver
- subject of the memo
- body of the memo.
<h3>What is a
statement of cash flow?</h3>
This refers to the financial statement that shows how changes in balance sheet accounts and breaks the analysis down to operating, investing and financing activities.
Hence, the memo will inform Ms Loki about business performance findings especially on the cash position of the business such as the inflow and outflow of cash from the firm.
Read more about statement of cash flow
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Answer:
Utility overvalued
Explanation:
According to economists, such people over value the utility they are meant to get in the future. They only want to get the entire satisfaction at a go because of the fear of not getting that food again in the nearest future.
<span>sweat equity, the patent lawyer is doing for a project or enterprise in the form of effort to work for the ownership interest in a business that will increase in value it is a preferred mode of building equity for entrepreneurs who do have much money in their start-up ventures since they may be unable to provide as much financial capital to their business</span>