Answer:
Part a. Manufacturing the goods at home and let overseas sales managers handle the marketing.
Advantages
- Can have a full authority in production activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The foreign sales agents will enhanced the understanding of European marketplaces.
- It lower the exit costs if product fails.
Disadvantages
- Having lack of information in European pharmaceutical procedures.
- The foreign agents may damage the brand name if not prudently handled.
- Additional costs in delivery of the products.
Part b. Manufacture the products at home and set up a wholly owned subsidiary in Europe to handle marketing.
Advantages
- Having full control in manufacturing activities.
- It is easy to set up a strategy and multiply the manufacturing.
- Having better regulator over human resources.
- The brand name will not be damaged since the marketing is controlled by the same company
Disadvantages
- Utilization of extra resources to be consumed on marketing
- Having lack of information in European pharmaceutical procedures.
- Additional costs in delivery of the products
- Having lack of information in European pharmaceutical procedures
Part c. Enter into a strategic alliance with a large European pharmaceutical firm. The product would be manufactured in Europe by the 50/50 joint venture and marketed by the European firm
Advantages
- The risk is distributed among the firms.
- No additional delivery cost included.
- Knowledge of European organization will be valuable in
- understanding guidelines and advertising in European markets.
Disadvantages
- Having less control in manufacturing activities
- Shared of the profit among the partners.
- Moderate level of exit cost is included.
- Additional firm may harm the brand image.
Answer:
b. Relevant range includes all possible levels of activity that a company might experience.
Explanation:
In the cost-volume profit analysis, there are following assumptions which are described below:
1. There are two types of cost i.e variable cost and the fixed cost.
2. The sale mix remains same in case of multi product company
3. The volume of sales equals to volume of production
4. The cost is linear over the appropriate range i.e variable cost per unit and the fixed cost which remains same plus the selling price is also constant.
What can help Leokadia improve the performance of your marketing campaign is to include more products that have not yet been advertising.
<h3 /><h3>How to create an effective ad?</h3>
It is essential that the marketing department develop advertisements that are aligned with the wishes and needs of the customer, choosing an effective channel for dissemination, with calls to action and objectivity.
Therefore, to keep its ads relevant, Leokadia must implement strategies that consistently promote its products, engaging consumers and creating desire to buy.
Find out more about marketing campaign here:
brainly.com/question/25263848
The income statement figures would probably be the best indicator of a company's future performance is <span>income from operations.
>I</span>ncome from operations or IFO <span>is the net </span>income of an entity, not including the impact of any financial activity or taxes. IFO <span>is the profit realized from a business' own operations.</span>
Answer:
a building for a storage of goods/merchandise
