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Furkat [3]
3 years ago
9

Larry wants to purchase a gift for a colleague whose home he will be visiting. He decides to bring luxury chocolates, as he know

s most people enjoy them. Although he is not sure about specific products, Larry heads directly for a store selling Godiva Chocolates, because he knows this is a high-end brand. Larry can be said to have:_______.a. brand preference.
b. brand awareness.
c. brand recall.
d. aided recall.
e. brand image.
Business
1 answer:
kotykmax [81]3 years ago
3 0

Answer: B brand awareness

Explanation:

This is extent to which consumers are intimate with the qualities or image of a particular brand of goods or services. Coca-Cola and Google are good example of brand awareness , they still run advert on Tv's, ànd radio stations and they are accepted.

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