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3 years ago

What is market segmentation? List the steps in the market segmentation process.

Business

1 answer:

34kurt3 years ago

6 0

Answer:

Market segmentation refers to a term in which there is a division of large markets into the smaller ones and this segregation is based on the customers which are having similar characteristics, wants or needs.

Following are the steps included in the market segmentation process:-

a) Market potential will be forecasted

b) Market share will be estimated

c) Market segments would be chosen

d) Formation of users profile

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The Bear Rug has sales of $811,000. The cost of goods sold is equal to 63 percent of sales. The beginning accounts receivable ba

irina1246 [14]

Answer:

The average collection period is 17.78 days.

Explanation:

In this question, we have to first compute the average receivable turnover ratio.

The formula of the average receivable turnover ratio is shown below:

= Net credit sales ÷ Average accounts receivable

where,

Net credit sales are $811,000

And, the average accounts receivable equals to

= Beginning account receivable + ending accounts receivable ÷ 2

= $41,000 + $38,000 ÷ 2

= $39,500

So, the average receivable turnover ratio equals to

= $811,000 ÷ $39,500

= 20.53

Now, we calculate the average collection period, the formula is shown below

= Total Number of days in a year ÷ average receivable turnover ratio

= 365 ÷ 20.53

= 17.78 days.

Hence, the average collection period is 17.78 days.

3 0

3 years ago

Miles uses the allowance method and wrote off the account of james. miles then received $559 as partial payment on the account o

Amanda [17]

The journal entry to record the initial write-off includes is allowance for doubtful accounts. Allowance for doubtful accounts is a contra account to accounts receivable, and therefore has debit balance. It also needs to be diminished because you already used the bad debt when you make the allowance.

6 0

3 years ago

Valotic Tech Inc. sells electronics over the Internet. The Consumer Products Division is organized as a cost center. The budget

Tcecarenko [31]

Answer:

Total Over budget = $112370

Total Under Budget= $ 56062

Explanation:

Valotic Tech Inc.

Budget Performance Report—Director, Consumer Products Division

For the Month Ended January 31, 2016

Budget Actual (Over) Under Budget

Customer service salaries $546,840 $602,350 (55,510)

Insurance & property taxes 114,660 110,240 4420

Distribution salaries 872,340 861,200 11,140

Marketing salaries 1,028,370 1,085,230 (56,860)

Engineer salaries 836,850 820,008 16842

Warehouse wages 586,110 562,632 23478

Equipment depreciation 183,792 183,610 182

Total $4,168,962 $4,225,270 (56308)

Total Over budget = $112370

Total Under Budget= $ 56062

Over budget means that the amount is spent more than the amount budgeted.

The Customer service salaries and Marketing salaries are over budgeted and the the director is expected to request supplemental reports of these to analyze where the amount has been overspent.

4 0

3 years ago

A broker learns that one of his institutional clients is about to enter a buy order for 10,000 shares of ABC stock. The broker t

irina [24]

Answer:

[D] All of the above.

Explanation:

Front running is the process by which a party to a share purchase has initial knowledge of the future market value of shares that are yet to be issued and makes a proprietary buy order for stock ahead of the client's order.

Normally this can be as a result of insider information which is prohibited, but the options above all allow this practice.

-If the firm can demonstrate that the trade is unrelated to the customer's block order

-If the trade was made to fill or facilitate the customer's block order

-If the trade is executed on a national stock exchange and in compliance with its rules

6 0

2 years ago

A good cover letter should only address your ability to perform __________ skills that the employer is seeking.

aalyn [17]

Answer: b. three or four

Explanation:

Cover letters are meant to introduce the applicant for the role in a manner that would inspire the recruiter to want to take their applicant further in the recruitment process.

As such, the applicant should include some selling points to encourage this. One of said selling points is the possession of the skills that the role in question requires. A good number to possess/include in the letter is three to four of said skills because anything less might be too little and anything more might inspire distrust.

7 0

3 years ago