<span>IT ALLOWS FOR PERSONALIZATION OF THE MESSAGE. The use of mass media advertising is attempting to reach out to everybody in the hopes that some people will be interested enough to reply to the offer or pursue additional information. There may only be one person out of a thousand that actually respond or follow up for additional information. On the other hand, direct marketing uses a specific customer base to market to thus allowing for a better connection to that person and in turn, increasing the chance that the person they are attempting to reach will actually follow up for additional information or buy whatever product is being pushed. Databases of a person's interests are created and a person's interests are what drives the marketing to that population. For example, it would be more effective to send out a debt consolidation program insert to somebody that they know has a lot of debt rather than appealing to the masses with the hopes that something sticks.</span>
Answer: Consumer
Explanation:
Quality has to do with the standard by which a product is being compared with other similar products.
Quality is primarily related to satisfaction viewpoint of consumers. If consumers are not satisfied with a particular product, it will have a negative impact on the sale of the product hence the product quality must be taken into consideration in order to enable consumers to buy such product.
Answer:
Other business user.
Explanation:
Other producer or business user is the term used for the companies who procure direct manufacturing tools and equipment from other business group or company, then use those equipments to complete the activity of production and after production, these companies sell it´s product in the market by itself or under it´s own brand. The process of sharing business with other company to complete it´s own business activity is called Business user or other producer.
Answer:
a)Jada's basis for depreciation in the property is NIL.
b) Personal property that has no intrinsic value is called 'INTANGIBLE PROPERTY'.
Explanation:
Due to a decline in the property values over the past few years Jada has converted her personal residence to rental property and/or investment property which is a subject dealt within IAS 40 (Investment property).
According to IAS 40 an investment property is land or building held to earn rentals or for capital appreciation or both rather than use in the entity. IAS 40 requires to initially measure investment property at cost and subsequently may either measure at cost or fair value model. Fair value is normally established by prevailing market prices.
IAS 40 also mentions that if an asset is revalued to fair value the gain and loss should be recorded in statement of profit and loss and 'NO DEPRECIATION IS CHARGED ON THE ASSET AFTER THE FAIR VALUE MEASUREMENT'.
Therefore, following the instructions laid out by IAS 40 Jada's basis for depreciation in the property is NIL.
2) Personal property with no intrinsic value:
Personal property that has no intrinsic value is called 'INTANGIBLE PROPERTY'.
Lets first understand what intrinsic value is. Intrinsic value of an asset refers to the market led and/or market-driven price of that asset. This means those assets which don't have an active market for sale and purchase will have no intrinsic value. This is absolutely the case with intangible assets, because most intangible assets are unique and uncommon, such as, GOODWILL, PATENTS, COPYRIGHTS, therefore due to the uniqueness and exclusivity of such assets an active market place doesn't exist therefore it's hard to determine an intrinsic value for such kind of assets/ properties.