Question

Regina is looking to start a knitting business and completes a target market profile to include in her business plan. Identify which item in her target market profile is in the wrong category and where it should be moved.

Answer 1

In order to get the item and recategorizing it Regina needs to have in mind the Demographics it means facts about the economic status of the people, Geographics which means where customers live, Psychographics which means to determine the people's attitudes and beliefs and the Buying Patterns which means how they use their money. With that in mind you can see which item is not related