A. is the answer
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The process is called advertising management.
<u>Explanation:</u>
Advertising management is a planned process that is designed to manipulate customer's interest and their purchase decision. This process is based on many-layered decisions such as its budget, the target audience, the advertising strategies.
In the end, it also calculates the total effectiveness of the process. The main aim of this process is to persuade customers in order to make them purchase their products.
McDonald's is using the same process to makes it's brand more popular through the advertisements and the result and can be seen in the change in its weekly sales.
Subprime mortgages were considered toxic assets because mortgages were bought by investment banks and they bundled them and sold them as securities is True.
<h3><u>Explanation:</u></h3>
Toxic assets are those which can be sold a very low price therefore not making any profit for the seller due to significant drop of value or because they aren’t in demand anymore and cannot be sold in the market. Subprime mortgages were one of the risky investments in the midst of the financial recession.
Subprime mortgages from lenders were loaned to borrowers with no assets, poor credit and sometimes not even an income and sold to investors with regular payments as security. This over securitization was one of the major cause that triggered the financial crisis in 2007-2009 and a decrease in housing demand.
The answer is going to be a
