Answer:
the value of the MktRS (market rate of substitution) is 0
Explanation:
The computation of the market rate of substitution is shown below:
Since it is mentioned that
You like apples half as pears
So the equation would be
X = 1 ÷ 2 Y
X ÷ Y = 1 ÷ 2
Now the market rate of substitution of the price is
= $2 ÷ $4
= 1 ÷ 2
So,
= 1 ÷ 2 - 1 ÷ 2
= 0
Hence, the value of the MktRS (market rate of substitution) is 0
The same is to be considered
Answer:
Explanation:
4 worries about Bold and Best (BB) are:
- Demand for BB may fall in the next few years, as customers are now less interested in purchasing BB or there is another substitute product for BB which is available in the market.
- Input costs/Production cost for BB may rise in the next few years, may be because of shortage of raw materials.
- The decline in BB sales may affect Baldwin's profitability as a whole because BB's revenue is currently the largest portion of the total revenue.
- Real purchasing power of customers fall because of a rise in expected inflation in the economy, which will lead to a fall in sales of BB.
Answer:
Cheeses from England.
Explanation:
First, let us define what Marketing Mix is:
- This refers to the number of strategies a company employs to promote its goods and services in the market. The four Ps of the marketing mix include Product, Price, Place and Promotion.
The goal of a marketing strategy is to create awareness among the target audience.
Feedback and surveys are ways in which a company informs its marketing mix strategy. Therefore, if it has been determined from the customer feedback from company surveys and cheese tasting that the Product the customers prefer is Cheese from England, then that is what should be produced and promoted.
It cannot be over emphasized that companies are in business because of the customers, so their opinion takes precedence, as the saying goes, customer is always right. Therefore, if the need of the customer is not met, the company will make no profits.
The company president and product director will have to do what the customer wants.