The correct answer is C) implementation.
Gemini Inc. has prepared a market plan for its air conditioners. The managers at Gemini have outlined several activities for their subordinates based on a marketing plan. The employees are required to finish these activities within specific time frames. The managers have also allocated a budget for each activity. In the context of marketing planning, the concept that illustrates the scenario is<u><em> implementation.</em></u>
When talking about the marketing plan, the first stage in the planning where managers establish the goals, the strategies and tactics to reach those goals. Those strategies and tactics come to reality in the implementation stage, when management gives every department and employee the activities they need to do in order to accomplish the goals. The implementation is the operative part that has to be done in the allocated time and within the budgetary restriction to fulfill the programs and accomplish goals.
Answer:
See below
Explanation:
Net income during the year
$59,000
Adjustments:
Depreciation
$27,000
Changes in current assets and liabilities
Less:
Increase in accounts receivables
($32,000)
Increase in inventories
($12,000)
Decrease in accounts payable
$25,000
Net cash flow from operating activities
$17,000
Answer: A spiff
Explanation:
Spiff is actually a form of slang to refer to someone who receives an incentive for selling an item to customers on behalf of a vendor. This motivates the seller to push the vendor's items (sell them) onto its (seller's) customers. The incentive usually comes in the form of a bonus and is paid out immediately.
In this question the gourmet mustard manufacturer is the vendor, and Beverly is the seller. Beverly receives $1 for every jar of mustard she sells, which is the bonus. This motivates her to keep selling these jars on behalf of the manufacturer (vendor). This payment is immediate, as she receives it everytime she sells a jar of mustard.