Answer:
Demographic Segmentation
Explanation:
Demographic segmentation is a technique used to divide a large group of potential custoners in to groups depending on their gender, age, location, etnia, income, etc.
In this case AA is segmentating based on gender or location (zip Code)
Demographic segmentation is based on demographic information of the customer and it helps to target the message in order to reach the relevant audience.
Working out really helps, getting touch with your spirituality, don’t overwhelm yourself and take it easy
Answer:
b. Cognitive Dissonance.
Explanation:
Cognitive dissonance can be defined as the discomfort which is caused by the post-purchase conflict. When consumers buy something, they feel satisfied with their purchase, however, every purchase involves some trade-off and compromises. Customers certainly feel unhappy on acquiring the drawbacks of the bought product and losing the benefits of the products not purchased. Consequently, consumers feel some discomfort and post-purchase dissonance for almost every purchase they make. The same phenomenon can be observed in this scenario where Sheri has enrolled in the MBA program at Macatawa State University and feeling cognitive dissonance afterwards.
Answer:
A price that is higher and lower quantity of Starbucks coffee
Explanation:
There was only a small decrease in demand for Starbucks coffee, and demand has been greatly decreased.
The demand for Starbucks coffee will remain high, supply will be limited and this will push the price high due to scarcity of the coffee.
