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Simora [160]
3 years ago
15

At an Epic Electronics retail store, management knows the value of reassuring their current customers that they made the right c

hoice when they decided to give Epic their business. Testimonials would be an effective promotional activity to confirm the purchase decisions of Epic's customers.
True/False
Business
1 answer:
Radda [10]3 years ago
7 0

Answer: True

Explanation:

In advertising, a Testimonial is a written or spoken statement by a person who has used a product attesting to the effectiveness of said product. A Testimonial is a lot like an Endorsement except that Endorsements are testimonials by Celebrities.

While Testimonials are usually used to attract new customers, they are very effective in confirming to current customers that they chose the right product.

For example, imagine you walk into Epic Electronics to buy a computer and you see a video Testimonial by a person your age who absolutely loves the effectiveness of the product you want to buy. You would feel a bit reassured getting that product after seeing that Testimonial.

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Jenae's study ignored the fact that only some of her coffee choices had caffeine, even though her co-workers preferred caffeinat
ch4aika [34]

Answer:

Placebo effect

Explanation:

Placebo effect occurs when an individual starts to show positive response to an inactive substance after being told the substance has powers to cure.

The person's mind subconsciously helps him heal or perform better on the false belief that the substance is effective.

In the given scenario Jeanne labelled decaffeinated coffee as caffeinated coffee. On consumption her co-workers claimed that the extra boost of caffeine helped them focus on their work.

This is a placebo effect.

8 0
2 years ago
Marin Corporation had net sales of $2,427,500 and interest revenue of $40,000 during 2017. Expenses for 2017 were cost of goods
katovenus [111]

Answer:

The answer follows below;

Explanation:

Marin Corporation

Income Statement

For the year 31, xxxx 2017

Sales                              $2,427,500

Cost of Goods Sold     ($1,465,500)

Gross Profit                                                $962,000

Operating Expenses

Admin. Expenses          ($220,600)

Selling Expenses          ($289,300)

Interest Expense            ($47,900)

Total Operating Expenses                        ($557,800)

Operating Income                                        $404,200              

Non Operating Income

Interest Income                                             $40,000          

Total Income before Taxation                    $444,200

Taxes (444,200*30%)                                   ($133,260)      

Net Income after Taxation                            $310,940          

6 0
3 years ago
Read 2 more answers
Manuel works for a very large company that sells stocks to shareholders. This is an advantage for which type of business structu
Rom4ik [11]

Answer:

Corporation

Explanation:

A corporation is a business ownership structure where the business is considered a legal entity separate from the owners. A corporation is subdivided into small units known as shares. Owning a share implies owning part of the corporation. Shareholders own the shares and the corporation.

The shares of a public corporation can be acquired by purchasing them at the security exchange market.  Anyone can purchase shares and become a shareholder.

3 0
3 years ago
Anheuser-Busch/InBev Company, Inc., has been given the exclusive right to the name Budweiser and is legally protected from other
vichka [17]

Answer:

trademark

Explanation:

A trademark is a property which is intellectually a sign or a design which helps in the recognition of the product. The design or sign which particularly defines and helps in the identification of a product is said to be a trademark of a product. A trademark can be found on the location of the packaging, label or the product. Legally, it is recognized as intellectual property.

3 0
3 years ago
Additional information: The net cash provided by operating activities for 2017 was $190,800. The cash used for capital expenditu
Studentka2010 [4]

-- missing information--

Balance Sheet

December 31, 2017

Assets  

Current assets  

 Cash                                  60,100

 Debt investments          84,000

 Accounts receivable (net)       169,800

 Inventory                         145,000

  Total current assets        458,900

Plant assets (net)         575,300

Total assets                                            1,034,200

Liabilities and Stockholders’ Equity  

Current liabilities  

 Accounts payable          160,000

 Income taxes payable    35,500

  Total current liabilities          195,500

Bonds payable                  200,000

  Total liabilities                            395,500

Stockholders’ equity  

 Common stock                  350,000

 Retained earnings           288,700

 Total stockholders’ equity  638,700

Total liabilities and stockholders’ equity  $1,034,200

Income Statement

For the Year Ended December 31, 2017

Net sales   $2,218,500

Cost of goods sold   1,012,400

Selling and administrative expenses   906,000

Interest expense   78,000

Income tax expense   69,000

Net income   $ 153,100

Answer:

<u><em>  (i) Working capital.</em></u><em>    </em> $  263,400

 <u><em> (ii) Current ratio</em></u><em>                </em> 2.35

<u><em> (iii) Free cash flow</em></u><em>.         $  </em>98,800

<em><u>  (iv) Debt to assets ratio.</u></em><em>   38.2%</em>

<u><em> (v) Earnings per share. </em></u><em>     $ </em>3.062

Explanation:

<u><em>  (i) Working capital.</em></u>

Current Assets - Current Liabilities:

458,900 - 195,500 = 263,400

 <u><em> (ii) Current ratio</em></u>

Current Assets / Current Laibilities

  458,900 / 195,500 = 2.35

<u><em> (iii) Free cash flow. </em></u>

cash from operations less cash used for capital expenditures

190,800 - 92,000 = 98,800

<em><u>  (iv) Debt to assets ratio.</u></em>

 Liaiblities /    Assets

 395,500 /   1,034,200  = 0.382421195

<u><em> (v) Earnings per share.</em></u>

net income / average shares outstanding

$ 153,100 / 50,000 = 3.062

7 0
3 years ago
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