Xyz company is a low-cost provider. Xyz is most susceptible to ANY NEW INNOVATIONS OR INVENTIONS FROM A COMPETITOR COMPANIES. Low cost strategy is one of the three generic marketing strategies. It is a pricing strategy in which a service provider or a company reduces the cost to increase profit and demand.
International business strategies are the systems used to plan and implement a series of actions driven to compete and place a company in the international market. The process implies analyzing and evaluating the target market, implementing the organization's operations abroad using innovative technology and strategies, and monitoring the results. At this stage, firms tend not to be worried about production costs until the entry of competitors.