I don't think that there is a valid answer for that but I would say the first step is to understand the art in many different points of view.
British invasion was really bad and not good for us
The kind of appeal that the advertisement making is : Logos
In Logos, they appeal to our logic or way of thinking.
Basically, that company is trying to prove its credibility by displaying that advertisement
hope this helps
Philly sound was the ground base for disco
