They are examples of non sworn personnel
The answer is (C) Portfolio Test
Explanation:
- <u>Portfolio test</u> is the method of advertisement testing i<u>n which two ad portfolios are created </u>one portfolio consist of test ads and the other consist of control ads,the Respondents who act as the representative of the target audience are given the folio and asked to go through it
- After the completion of the task,the respondent are asked to recall the ads from the portfolio.This test is done to analyse the merits of two or more alternative ad
BCG matrix is a framework created by Boston Consulting Group to evaluate the strategic position of the business brand portfolio and its potential. It classifies business portfolio into four categories based on industry attractiveness (growth rate of that industry) and competitive position (relative market share