Question

Which group is least likely to be reached by the Internet and social media?

Answer 1

65 years of age and above is the answer.

Answer 2

d.65 years of age and above

Broadly speaking in countries where records are more available a tendency is clear: Internet use among the elderly is lower compared to other target populations. Compared with the other sectors of the population, there is a significant decay in internet usage by the elderly:

While older adults often use the Internet for shorter amounts of time than other adults, they are also less likely to engage in email writing, social media usage, and Web-based shopping.

Benefits from using the Internet are still unclear for them, but some research is showing that including older adults in the digital world could have a positive impact enhancing their social relationships and also having a positive economic impact, yet the level of interest or usage on the Internet remains low. For example, the use of social media could help develop a sense of inclusion and prevent feelings of being lonely.

There is a promise that the Internet can help old adults providing better communication with health sectors, and also caregivers. The social media also helps them in maintaining the friendly or family relationships that could otherwise be nonexistent (Given physical borders or time lapses).