Question

How did Fraser Doherty decide to start his company?

Answer 1

Answer: Fraser Doherty decided to start his company shortly after he mastered how to make 'Jam' from his Grandmother's kitchen.

Fraser's story shows individuals how a 14 year–old boy turns the making of Jam into a company, it serves as an eye opener to all who dreams of greater height.

After Fraser learns how to prepare Jam from his Granny, he realises that if he is able to make jam with only fruits as its ingredients, then he would be distinguished and attract more sales and attention. Subsequent events proved that he was not mistaken.

At age sixteen, he came out with his brand called: "super jam".

The sales of super jam grew so successful that he was able to supply millions of Jam jars to thousands of supermarkets all over the world.

Heart felt accolades came from far and near. Prince Charles of Dortwin street, a prime minister, commended him for his commercial success. Afterward, the Queen recently awarded him a medal (MBE) for services to business.

The story therefore teaches that what the 14–year–old Fraser's learned from his grandma out of passion at a very tender age, grows into a multi-Jam selling company. The story can be seen as a seeming guidance to us all in business.