This is a question based on exploring cultural identity, and based on the excerpt that is attached to this question, the type of rhetoric that is used in order to persuade the readers the accuracy of Anaya's conclusion is an appeal that is based on the characters of the author. Hope this helps.
In America, the picture on the right is called a baseball cap and the picture on the left is called a hat. However, I personally call them both hats. In your situation, it sounds like they are referring to the picture on the right.
