Question

When writing for a general audience, the writer should keep in mind that a general audience most likely

Answer 1

Answer: Knows little about the topic.

Explanation: Because you're writing for a general audience, there isn't a target group that you particularly want reading your work, which means that it's safe to assume that a large portion of the people reading your work most likely just stumbled upon it and don't know much about what they're reading.

Answer 2

Answer: When writing for a general audience, the writer should keep in mind that a general audience most likely knows little about the topic.

Explanation: IT is a general audience, not a specialized audience.