Question

Jel Sert Company makes convenient, durable, and eye-catching packaging. Its salesperson is demonstrating to a manufacturer of sports drinks how Jel Sert’s packaging would serve as a silent salesperson for its products. The salesperson is conducting a _____.

Answer 1

Answer:

Sales presentation

Explanation:

The sales person of Jel Sert company is conducting a sales presentation to the customers.

Sales presentation is a method of persuading customers to purchase a product. It can also be called "sales pitch".

It is a marketing technique in which a salesperson make attempt to ensure that Customers buy a goods or services.

Sales presentation can be used to introduce new product in the market to the customers. It enhances the awareness of the customers about a product.

The salesperson gives the details about a product, how the product works, what the product is used for and the uniqueness of the product.

Sales pitch or presentation could either be formal or non-formal.

Answer 2

Answer:

B. Sales presentation

Explanation:

Sales presentation is a form of selling technique whereby a salesperson attempts to persuade, pitch or convince someone about choosing their product/services with a planned presentation strategy showing the benefits of using their product/services. It usually done to initiate and close the sale of a product or service. The level of influence the presentation has on the customers depends on how good the sales presentation is. In this case, the sales person of Jel Sart is trying to initiate and close the deal with the sport drink company using sales presentation.