The answer is<u> "the images or effigies of the old year burned on the street".</u>
In Ecuador it is traditional for individuals to burn effigies of their adversaries on New Year's Eve, to obliterate the awful vitality from the earlier year and begin the new year off with a clean slate, on which to compose names of new foes.
These days, individuals consume representations symbolizing something beyond their adversaries, however I don't know what consuming poor SpongeBob SquarePants should signify.