Question

1ACME Experiments has promised to lead the way into the future. 2Our energy source is clean, safe, and powerful. 3You can no longer be uncaring and indifferent. 4You would be a terrible person if you continued to sit idly while your planet is destroyed in cruelty by toxic chemicals that you use for energy. 5Do you really want to be one of those lazy and ignorant people responsible for the destruction of the ozone layer and the extinction of precious animal and plant life? 6If you support our plan, you can rest assured that your planet will stay safe and clean. 7Our plan is to combine magnesium oxide and dihydro-oxide in laboratory conditions. 8Isolating chemicals in the labs limits the potential for spills. 9Then, through a genius plan developed by ACME's intelligent engineers, we can capture the released energy. 10Yes, the same company that has been a leader in service for 250 years has come up with yet another great idea. 11By capturing the released energy, no pollutants are released into the atmosphere. 12It is 99.9 percent certain that this plan will work to help reduce global warming. 13This new energy could replace electricity, and you have ACME to thank for this wonderful discovery. Which of the following is intended to appeal to the emotions of the reader? sentence 3 sentence 4 sentence 5 sentence 13 all except 13

Answer 1

All except 13

Sentences 3, 4, and 5 all have emotionally strong words. They tell the reader that if they don't support the company they are "lazy and ignorant", "terrible", "uncaring and indifferent". All of these words are things that we can assume the reader never wants to be accused of.  They also say people would be responsible for killing the ozone and "precious" life on the planet.