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Vedmedyk [2.9K]
2 years ago
10

do you think that we have reached a stage where marketing is no longer useful? Do consumers and business all know what we are tr

ying them to do?
Business
1 answer:
nignag [31]2 years ago
5 0

It informs: On a base level, marketing is useful for customer education. Sure, you know the ins-and-outs of your product but do your consumers? In order to buy into a product, your audience needs to have a solid understanding of what it does and how it works. According to Creativs, marketing is the most effective way to communicate your value proposition to your customers in a fun and interesting way. If consumer education is on your priority list then marketing should be too.

It equalizes: Modern marketing is a less expensive game than ever before. Social media platforms and email campaigns have made reaching out to consumers a much more finance-friendly possibility. For SMBs, smart marketing can help even the playing field when it comes to competing against big name competitors, explained Business 2 Community contributor La Mancha Sims. In fact, marketing may even give SMBs a leg up. Due to the smaller nature of their businesses, SMB leaders often have much more time to pay attention to every client individually via the various marketing platforms. Modern consumers value experience over pricing, so this kind of one-on-one interaction could push customers in your direction over bigger brands.

It sustains: According to Forty, marketing is more like food than it is medicine. Essentially, marketing is meant to sustain a company’s presence – not remedy a lack of engagement. In this sense, marketing is something that businesses need to create and manage every day to maintain a healthy relationship with their consumers. Marketing is important because it allows businesses to maintain long-lasting and ever-present relationships with their audience. It is not a one-time fix, it is an ongoing strategy that helps businesses flourish.

It engages: Customer engagement is the heart of any successful business – this is especially true for SMBs. Marketing solves the question of how to keep a conversation going once your customer has walked out the door. In the past, face-to-face interactions made up much of B2C engagement. You walk in the pizza shop, talk to the hostess, laugh with the waiter, wave hello to the owner etc. While that in-person engagement is still alive and well, it’s no longer enough. Consumers want to be engaged outside the store. This is where marketing comes in, and whatever the medium, you can send your customers content to keep them engaged beyond store hours. Your audience wants to form a relationship with your brand, and marketing can be used to do just that.

It sells: Marketing is important because it helps you sell your products or services. The bottom line of any business is to make money and marketing is an essential channel to reach that end goal. Creativs explained that without marketing many businesses wouldn’t exist because marketing is ultimately what drives sales. Sure, you need to have a good product but if people don’t know about your offerings to begin with then how can you generate sales? Put simply: You can’t. SMBs need to create fresh and inviting content to draw customers in and lead them to a purchase. Marketing helps sales and sales help your business – what more could you ask for?

It grows: Marketing is an important strategy to ensure the growth of your business. While your current customers should always be your main priority, marketing efforts can help you expand this base. Little efforts like social media posts and email campaigns can not only engage existing consumers but spread the word to new potential customers. In essence, marketing secures your business’s future through new and old customer engagement.

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On January 1, 2018, Byner Company purchased a used tractor Byner paid $3,000 down and signed a noninterest-bearing note requirin
Sedbober [7]

Answer:

tractor   35,127,42 debit

      note payable         32,172.42  credit

     cash                           3,000     credit

--to record issuance--

Note payale end of 2018

39,584.19

note payables at Dec 31th

Note payable at the end of 2019

39,584.19

note payables at Dec 31th

Explanation:

As the note has zero.interest we discount the note to get the present value:

\frac{Maturity}{(1 + rate)^{time} } = PV  

Maturity  $44,000.0000  

time   3.00  

rate  0.11

\frac{44000}{(1 + 0.11)^{3} } = PV  

PV   32,172.42  

The difference will be a discount that will acrrue interest overtime.

the truck will enter the accounting net of interest charges thus:

3,000 downpayment + 32,127.42 = 35,127.42‬

interest will be: 32,127.42 x 1.11 = 32,127.41

<u><em>Then, do the same for 2019</em></u>

(32,127.41 + 3,532.0162) x 1.11 = 39,584.19

5 0
3 years ago
At the beginning of a recent year, JetBlue's assets were $6,549 million and its equity was $1,546 million. During the year, asse
Simora [160]

Answer:

Thus, the JetBlue's equity at the end of the year is $1,654 million

Explanation:

In this case, the accounting equation is used.

Accounting equation means the equation which shows double accounting entry system. Double accounting means debit side and credit side. In this accounting equation, the total assets is equal to total liabilities + total equity.

Total Assets = Total Liabilities + Total Equity

$6549 = Total Liabilities + $1,546

Total Liabilities = $5,003 million

In the question the assets is increased by $44 million whereas liabilities is decreased by $64 million.

So,

Updated asset value = $6,549+$44

                                  = $6,593 million

Updated liabilities value = $5,003 - $64

                                        = $4,939 million

So, the ending equity value will be

= Ending assets - Ending liabilities

= $6,593 million - $4,939 million

= $1,654 million

Thus, the JetBlue's equity at the end of the year is $1,654 million

7 0
3 years ago
The totals from the first payroll of the year are shown below. Total Earnings FICA OASDI FICA HI FIT W/H State Tax Union Dues Ne
alexgriva [62]

Answer and Explanation:

The journal entry to deposit the FICA and FIT taxes is as follows:

FICA OASDI $2,244.10  

FICA HI $524.83  

FIT W/H $6,515.00  

         To Cash  $9,283.93

(Being to record deposit the FICA and FIT taxes)

Here the FICA OASDI FICA HI FIT W/H is debited and the cash is credited

So the same is to be considered

5 0
2 years ago
Paying for a WiFi Network. Consider a small town with 1,000 households. The town could install a wireless WiFi network that woul
lesantik [10]

Answer:

a.The efficiency of the WiFi system will depend upon the usage and the speed of internet provided by the ISP (Internet Service Provider). Keeping in mind that the town have 1,000 households the network to choose will need to be fast and reliable also each household should be allowed to download a certain amount of DATA via internet so that the each household can get benefit from the WiFi System.

b. If each household is willing to pay $50 per year the contribution received will be $50×1,000 = $50,000. So the cost of WiFi system will be recovered.

c. If the town keeps tracks of the contributions and ask the household to contribute at least $20 per year so yes the total cost of WiFi system will be recovered. $20× 1,000= $20,000

Explanation:

6 0
3 years ago
Sarah is a financial planner and wants to sell fixed-income investments. Which license does she need to procure?
dimaraw [331]
The answer is series 7 which is for investment agents <span>who want to sell </span>fixed-income<span> investment products such as bonds, stocks, and packaged products.</span>
4 0
3 years ago
Read 2 more answers
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