The FTC or Federal Trade Commission is the agency to enforce the truth in advertising law. It requires the advertisers to provide truthful information on their products to protect the consumers. This agency enforces all business unit to comply with their advertising and marketing law.
This is an abstraction because Donna generalized a concept — reporting the title or price of a book — to apply to all types of books. Noticing repeated details or common features and removing them is a key element of abstraction.