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3 years ago

The three broad categories of message strategies include ______________.

1 answer:

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The three broad categories of message strategies include cognitive, affective and conative. Within these message strategies they are broken down into subcategories with their advertising strategies. Cognitive strategies are number based and solid informative advertisements to consumers. Affective strategies focused on developing brand name. Conative strategies are looking for consumer behavior/reactions such as giveaways, promotions and the like.

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The main reason people save during their working years is: a. a preference toward matching income with spending over time. b. a

FrozenT [24]

Answer: The correct answer is "d. a preference toward a smooth consumption path over time.".

Explanation: The main reason people save during their working years is a preference toward a smooth consumption path over time since they prefer to consume what is just and necessary so that in the future, even if they are affected by different circumstances, they can continue to maintain the same standard of living and / or consumption.

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3 years ago

Read 2 more answers

Omar is having trouble paying his rent and making minimum payments on his student loan and credit cards. What should Omar consid

In-s [12.5K]

Answer:

Omar should get budgeting advice from a consumer credit counselor

Explanation:

It is apparent from the question that Omar is having a financial problems as he is finding it difficult to meet up with his student loan and credit cards repayment plan.

It is advisable at this point that he should engage the service of a consumer credit counselor for budgeting advice to improve on his situation.

Consumer credit counselling service is a form of service that help to proffer solution to financial problems through financial education , budgeting assistance and debt management.

7 0

3 years ago

Sarah purchased a stock one year ago at a price of $32 a share. In the past year, she has received four quarterly dividends of $

alexdok [17]

Answer:

$6.

Explanation:

Holding stock of a Public company entitles you to a potential return on your investment which can be in the form of Capital Appreciation/Gain, that is buying at low and selling at high, or Dividends received. In the given question, we are not required to calculate total return rather capital gain, simply the difference between purchase price and selling price, so there is no need to account for dividends. The formula for Capital Gain is given below:

Capital Gain / Appreciation = Selling Price - Purchase Price

⇒ Capital Gain = 38 - 32 = $6.

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3 years ago

Suppose a manufacturing plant purchased a new heating system in December, 2015 and, after installing and testing the equipment,

garri49 [273]

Answer:

Depreciation for 6 months ending June 30, 2016 is $ 5,000 and the accounting entry to record the transaction is:

Depreciation Expense - Debit $ 5,000

Allowance for Depreciation - Credit $ 5,000

Explanation:

The depreciation charge for the year is calculated as follows:

Total cost of the equipment $ 55,000

Salvage Value $ 5,000

Net Depreciable value $ 50,000

Estimated Useful Life 5 years

Annual Depreciation expense(50000/5) $ 10,000

Depreciation for 6 months (10000/2) $ 5,000

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3 years ago

he following labor standards have been established for a particular product: Standard labor-hours per unit of output 9.0 hours S

Arisa [49]

Answer:

Direct labor rate variance= $2,430 favorable.

Explanation:

Giving the following information:

Standard labor rate $ 15.10 per hour

Actual hours worked 8,100 hours

Actual total labor cost $ 119,880

To calculate the direct labor rate variance, we need to use the following formula:

Direct labor rate variance= (Standard Rate - Actual Rate)*Actual Quantity

Actual rate= 119,880/8,100= $14.8

Direct labor rate variance= (15.1 - 14.8)*8,100= $2,430 favorable.

<u>It is favorable because the actual rate for direct labor was lower than the estimated rate.</u>

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3 years ago

The three broad categories of message strategies include​ ______________.

The three broad categories of message strategies include ______________.