Question

The Learning Institute recently conducted a brainstorming session that generated a large number of ideas for adding new products and services. Learning Institute managers will most likely use​ ________ next to arrive at a realistic number of ideas to adopt.
A. concept development
B. concept testing
C. idea screening
D. business analysis
E. crowdsourcing

Answer 1

Answer:

The correct answer is C. idea screening .

Explanation:

After generating ideas on a specific topic, the next step is to study in detail each idea that generates impact in a process. In the case of this example, the management of the institute must carry out a study of all the ideas received from the employees in order to determine which ones would have the best impact in the creation of products and services, and then they will carry out more in-depth studies to determine which ones they generate more impact than others.