Unfortunatey, you didn't share the lines so that someone could determine what exactly SHapiro uses in those particular lines, but I think that the information I give you here will definitely help you to solve this task. Shapiro often <span> paints vivid word pictures that trigger the imagination by appealing to the five senses, it is sort of his style. Hope you will find this answer useful! Regards.</span>
It is a persuasion. As his use of tone suggests that he wants to convince his target audience to think about his opinions by stating facts which are true and cause us to reflect and do the right thing.
