Answer:
<em>Media Mix Optimization</em>
Explanation:
Media Mix Optimization (MMO) <em>is a technique for efficiently distributing marketing spending across procurement networks to optimize certain company results (clicks, installations, profit)</em>.
Using Media Mix Optimization, an analyst, or some other marketing manager tries to maximize the total impact of the advertising budget by budget distribution across a range of marketing channels.
This approach provides a macro view of the advertising budget against attribution optimization, taking a micro view at the channel level (or even at the channel level of a campaign).
Answer:
D. Systems analysis
Explanation:
Systems analysis involves a study of the various components of a system to see if if they are efficiently meeting the needs of the business.
Processes are optimised to maximise their efficiency.
Problems that negatively affect achievement of set gloas are identified within the system, and this forms the basis for process improvement.
Answer:
I agree, since some countries are better equipped with respect to the production of some good, it makes a difference between them, in this case the United States has a comparative advantage over Bolivia.
Explanation:
A simple example to demonstrate the comparative advantage of the United States vis-à-vis Bolivia is the costs that refer to transportation. For example, when the United States sells a compound such as tin, it is not only selling this mineral, but also selling its services in the transfer, seen in this way, the cost of transportation would influence the exchange of goods. To demonstrate this point of view, if both countries sell tin, but the price in Bolivia is much higher than in the United States, a comparative advantage of the United States vis-à-vis Bolivia in the production of such mineral would clearly be observed.