Gabriel García Márquez was <u>a Colombian editor, journalist, screenwriter, and writer</u>, winner of the Nobel Prize for Literature in 1982, became really notorious after the publication of his great work <em>"Cien años de soledad"</em> which was published in 1967, although his works in the area of literature they were several and very diverse, <u>he never had a role as a publicist during his 87 years of life until his death</u>.