Question

Which persuasive technique is used in this advertisement? Are you sick and tired of that outdated cell phone of yours? Does your signal cut out every time you make a call? Are you paying too much for horrible cell phone service? Well, those days are over! The new Generation G550 digital cell phone is a gem in a sea of everyday rocks. It is the most revolutionary cell phone on today's market. The facts speak the truth. The Generation G550 cell phone can be yours for a mere $99.95. This is today’s hottest technology! Do what the rest of the country is doing and buy one now before you miss out! You don’t want to be the only one in your group without a phone like this, do you? celebrity endorsement scientific data emotional appeal bandwagon

Answer 1

The answer to the question is. D. bandwagon.

Because, Bandwagon is a persuasive technique and a type of propaganda through which a writer persuades his readers, so that the majority could agree with the argument of the writer. He does this by suggesting that, since the majority agrees, the reader should too.

In the advertisement it says 'This is today’s hottest technology! Do what the rest of the country is doing and buy one now before you miss out! You don’t want to be the only one in your group without a phone like this, do you?' By saying that it is trying to use a bandwagon type of persuasion.

Answer 2

The persuasive technique used in the example given above is emotional appeal because it is trying to connect with the consumers emotions by asking about the cellphone that they are using. By doing that, they are trying to tell the consumer that their product can give a better service than the current product that they own.