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Anastaziya [24]
3 years ago
12

Memorable advertising messages that are easy to recall and remember should possess which of the following characteristics?

Business
1 answer:
alexandr402 [8]3 years ago
4 0

Answer:

The correct answer is the option A: Testimonial Advertising.

Explanation:

On the one hand, the term of <em>testimonial advertising</em> refers to the action that consists creating an <u>advertise that includes a person's written or spoken statement extolling the virtue of the product</u> that is being advertised. Moreover, this type of technique is characterized by the fact of being used commonly in the sales to the ordinary people because they are the ones that would feel and impact when it comes about someone other giving personal opinion about the product and that is why a testimonial advertising is a characteristic that may be included in a memorable advertising message.

On the other hand, the term prospecting refers to the process of identifying a potential consumers.  

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Calculate the present value of the after tax net returns to land in the 7th year if thereal pre-tax net returns to land today ar
Tatiana [17]

Answer:

PV(after-tax net return in 7th year) = 70.55 (Approx)

Explanation:

Given:

Number of year = 7

Pre-tax net returns (Fn) = $100

Growth rate = 4% = 0.04

Inflation = 3% = 0.03

Marginal tax rate = 30% = 0.3

Discount rate = 10% = 0.1

Computation:

Fn = Fo(1+g)ⁿ = 100(1.04)⁷

Fn = 131.6

Nominal net returns = 131.6(1.03)⁷

Nominal net returns = 161.85

After tax return = 161.85  (1 - 0.3)

After tax return = 113.30

After-tax, risk adjusted discount rate = 0.1(1-0.3) = 7%

PV(after-tax net return in 7th year) = 113.30 (1+0.07)⁻⁷

PV(after-tax net return in 7th year) = 70.55 (Approx)

8 0
3 years ago
A reference group acts as a point of comparison and as a source of information for an individual.
Eva8 [605]

Answer:

True

Explanation:

A reference group is that group in which the comparison is made between the individual person or the group as the case may be.

In this group, the evaluation of individual taken place with respect to nature, behaviors, and characteristics so that they can know about them i.e performance, aims, etc

Thus, it is a mix of comparison, evaluation, and personal attributes

7 0
3 years ago
The Lowery Co. uses the direct write-off method of accounting for uncollectible accounts receivable. Lowery has a customer whose
olchik [2.2K]

Answer:

Debit Bad Debt Expense; Credit Accounts Receivable

Explanation:

Bad debts expense is related to a company's current asset accounts receivable. Bad debts expense is also referred to as uncollectible accounts expense or doubtful accounts expense.

When a cash payment is received from the debtor, cash is increased and the accounts receivable is decreased. When recording the transaction, cash is debited, and accounts receivable are credited.

8 0
3 years ago
The "Wi" typically used in the numerator and denominator of the center-of-gravity equations represents the__________. a. quality
Elis [28]

Answer:

c. volume of goods or services moved to or from location i

Explanation:

we know as per Rectilinear Distance  formula

Wi = Ci ×  Qi   .........................1

here Wi is the transportation cost of carry load for the customer “i”

we can say it is weighted load values so volume of goods or services moved to or from location

so correct option is c. volume of goods or services moved to or from location i            

4 0
3 years ago
What is the term for a variety of activities designed to stimulate a trial or
adelina 88 [10]

Answer:

I think B.Advertising

8 0
3 years ago
Read 2 more answers
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