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sergejj [24]
3 years ago
10

The American chocolate wafer and cream cookie most of us know (and love?) is made by Nabisco and sold under the name

Business
1 answer:
KIM [24]3 years ago
6 0

Answer:

Leaf Brands is free to use the Hydrox name.

Explanation:

Trademark law protects the trademark that is registered and in use.  However, it is not enough to use the trademark, it must be renewed every 10 years if it is in use.  Whereas the trademark law allows the trademark to last in perpetuity, unlike copyrights and patents, Kellogg can only enjoy the protection of its trademark if it is renewed every 10 years as long as it continues to be in use.

By practice and in utterance, Kellogg had abandoned its Hydrox trademark.  As such Leaf Brands is free to take it up and re-register and use it.

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3 years ago
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