Answer:
C. Horizontal
Explanation:
Horizontal integration refers to the situation whereby a company acquires or merges with another company who is at the same level with them on the value chain. It is a business strategy usually aimed at acquiring a larger market share as we can see with this situation. Many companies are horizontally integrated whereby they combine with their competitors in the same level to gain upper hand in the market leading to more revenue and income. Here, Sanibel merged with Vroom who is the same stage in the value chain.
<u>Answer</u>:
<u>Bette customer service</u>
Explanation:
Remember, competitive advantage focuses even on a single unique characteristics or action that a business does that separates it from its competitors.
In this case it the was the act of making their customers feel convenient even with a wet umbrella. This quality of better customer service is indeed a competitive advantage, if others in the same business do not provide such.
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<span>A positive externality arises when a person engages in an activity that has a beneficial effect on a bystander who does not pay the person who causes the effect. A positive externality is something that benefits someone who didn't produce or consumer the good. A good way to remember a positive externality is a third party who wasn't initially related to the exchange of a good or service but still benefited from it happening. </span>
Answer: Option E
Explanation: Consumer surplus is a reflection of consumer benefits economically. Consumer surplus arises when the price consumers pay for a product or service is lower than the value they are prepared to pay.
It's a representation of the extra benefit customers get because they spend less for anything than they're ready to pay. Consumer surplus is centered on the marginal benefit economic theory, which seems to be the added value that a consumer receives from another segment of a product or service.
Thus, from the above we can conclude that the correct option is E .