Question

June Daye lives in the southern part of Alabama where winters are normally fairly mild. Last January, during an unusually cold spell, the water pipes in her house froze and burst. She had to look in the Yellow Pages to find a plumber who was able to come out and repair the pipes the same day. Prior to the frozen pipes, the plumber's services represent an example of a(n):
A. Unsought Service
B. Industrial Service
C. Specialty Service
D. Convenience Service

Answer 1

Answer:

The correct answer is A) Unsought service

Explanation:

Unsought services are services that consumers do not know about, or that if they do know about, they do not want to buy them, or if they buy them, they do it not for desire, but because of fear or prevention.

In this case, June Daye probably did not even know that there were plumbers who could fix frozen pipes in the warm region where she lvies, and secondly, she did not pay for these services because she wanted to, she only made the payment because one the water pipes of her house froze.