Question

In a(n) ________, an intensive research technique, a company invites six or more people typical of the target market to a session to discuss the product, the service, or the marketing situation.

Answer 1

Answer:

focus group

Explanation:

A focus group refers to a reearch method in which companies invite a group of people that is part of a target market to have a discussion about a specific product, service, topic to analyze their reactions and collect information to make decisions. According to this, the answer is that in a(n) focus group, an intensive research technique, a company invites six or more people typical of the target market to a session to discuss the product, the service, or the marketing situation.