Ethos is a mode of persuasion used to convince the audience. It is one of three artistic proofs (ethos, pathos, and logos).
Ethos is also known as ethical appeal and convinces your audience of credibility and character. It is used to prove you are worth listening to. Ethos can be developed by choosing language that is appropriate for the audience and topic (this also means choosing the proper level of vocabulary), making yourself sound fair or unbiased, introducing your expertise, accomplishments or pedigree, and by using correct grammar and syntax.
Subordinate clause
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No it is not. It is an adverb phrase since it lacks a subordinating conjunction.
Adverb clauses must be preceded or started by a subordinating conjunction such as after, if, because or although. For a sentence to qualify as an adverb clause it must include in its body a subject and a verb.
As a general rule you can use the following formula:
An adverb clause equals a subordinate conjunction plus a subject plus a verb, and it should be answering how? when? where? or why?
Because phones lights are brighter
B. A comma is needed in that sentence right after the word ‘bus’.