The Feminine Mystique, a milestone book by women's activist Betty Friedan distributed in 1963 that depicted the unavoidable disappointment among ladies in standard American culture in the post-World War II period. She authored the term ladylike persona to portray the societal presumption that ladies could discover satisfaction through housework, marriage, sexual lack of involvement, and kid raising alone. Further, winning frames of mind held that "truly feminine" ladies had no longing for advanced education, professions, or a political voice; rather, they found total satisfaction in the local circle. Friedan, in any case, noticed that numerous housewives were unsatisfied with their lives however experienced issues articulating their emotions.