Answer:
The difference between the customer who just bought the product and the client who is crazy about this product or brand is huge, even if the nominal amount of the purchase is the same. In other words, an ordinary customer’s dollar is not equal to a eager fan’s dollar. There is a formal way of dividing customers into categories - the Net Promoter Score (NPS). NPS measures customer loyalty and satisfaction. Moreover, an index value of minus 100 means that all customers are critics, and plus 100 means that all customers are promoters of this product/brand.
The main thing for the consumer is the product’s functionality, ease of use, simplicity, high-quality satisfaction of needs. For the fan, the emotional effect of owning and using the product is of great importance.
An important practical consequence of the foregoing is that working with consumers and fans, understanding their needs requires completely different skills and it is advisable that people with relevant experience and knowledge engage in this activity.
People are becoming more demanding. A quick service or a meaningless gift will no longer cause the customer to return and all the more so to become a fan. But the combination of good service and positive emotions is still "addictive. "
Explanation:
The compass, the astrolabe (instrument used to measure latitude), and the rudder <span>all helped European explorers on their quest to find Asia and get rich by by </span><span>buying spices there and selling them in Europe to get a profit.
</span>
Petrarch is also known for using the vernacular language in his writing instead of Latin. His vernacular writings were later used to set the foundations of the modern Italian language.
The underwater search for missing Malaysia Airlines flight MH370 has come to an end, with passengers’ families informed that the effort to find the plane has been suspended.
Next of kin were told in an emailed statement on Tuesday that Australian authorities’ underwater search of 120,000 sq km in the southern Indian ocean had concluded without success after more than two years.
The MH370 Tripartite Joint Communiqué was co-signed by the transport ministers of Malaysia, China and Australia, representing the three countries involved in the search. It was made public at 2pm Malaysia time.