Question

If mom places the highest value on convenience when looking for a cup of coffee, with which of the marketing mix components is she most concerned?

Answer 1

The marketing mix components is mom most concerned is Place.

Explanation:

In order to get response from the targeted market every business is concerned in choosing the marketing mix components. These plays a very important role for the business success. These are  certain variables that are to be considered by the business operators to gain some demand for the product they are going to produce.

There are 4 P's that are considered as the components of marketing mix. They are Place, Product, price and Promotion. People, politics,positioning and packaging are also some of the P's that can be included in the components of marketing mix. Since, the value that is given to the place by Mom, Place is the marketing mix components for which the value is given and mostly concerned with.