Question

Find two competing products. Evaluate consumer reviews and ratings regarding these two products. Decide which is the superior product based on the following criteria, and write a brief report (150–200 words) explaining your choice:
features
benefits
product information
style
performance

Answer 1

Dettol and Lifebuoy product comparison is taken

Explanation:

1. Features - The color of Dettol packaging is Green in color ,and Lifebuoy is Red in color. This makes the major physical difference in the products.

2.Benefits - Both oh them exhibit the same benefits of detoxing and use of disinfectant of germs. Soaps. liquid hand wash and hand sanitizers are the most common products of them.

3. Product Information- Dettol contains Chloroxylenol whereas Lifebuoy contains germ protection soap bars.

4.Style -Lifebuoy is a ring or horseshoe shaped and has a connecting line allowing the causality to be pulled to the rescuer in a boat.

5. Performance- Both the products have pros and cons attached to it. Where dettol is superior in some features whereas Lifebuoy has some superiority in other certain things.

Though both exhibit almost the same characters , it totally depends upon the person which they prefer over the two products.