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Sonja [21]
3 years ago
6

If your assignment was (for each segment) to create a value proposition and product-price positioning strategy based on the segm

ent’s unique customer needs and characteristics, you would be in which of the following steps of the segmentation process?
Needs-based segmentation
Segment identification
Segment attractiveness
Segment positioning
Segment "acid-test"
Business
1 answer:
yanalaym [24]3 years ago
8 0

Answer:

The correct answer is letter "D": Segment positioning.

Explanation:

Market segmentation refers to the classification a company makes of its customers by features such as <em>age, gender, income, lifestyles, </em>or <em>location</em>. It allows specializing in the production of one product that better matches part of the market's needs. Market segmentation has three (3) main steps: <em>Targeting, Product Positioning, </em>and <em>Deciding on a Marketing Mix</em>.

<em>The </em>segment positioning<em> stage involves developing a detailed product for the sector of the market selected and developing a marketing mix that segment. Product price and value are also set during this phase.</em>

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Suppose the United States has two​ utilities, Commonweath Utilities and Consolidated Electric. Both produce 20 million tons of s
jok3333 [9.3K]

Answer:

The incomplete part of the question is "Using a cap-and-trade system of tradable emission allowances will eliminate half of the sulfur dioxide pollution at a cost of $1 million per year. If the permits are not tradable, what will be the cost of eliminating half of the pollution? If permits cannot be traded, then the cost of the pollution reduction will be $1 million per year." The full question is attched as picture as well

1) Tradable permit system

Then lower MAC firm will abate the all pollution units

Then as MAC1 = $250, MAC2 = $275

Firm 1 = Consolidated electric

Firm 2 = Commonwealth utility

Then 1 will sell all permits to 2, at a price between $250 & $275.

So total cost of abatement of 20 units = MAC1 * 20

= $250 * 20  Unit

= $5,000

2) Non-tradable permits

Total cost = MC1*10 + MC2*10

= $2,500 + $2,750

= $5,250

7 0
3 years ago
The argument advanced by Milton Friedman for adopting a monetary growth rule is that A. the growth rate of M1 has been unstable.
Y_Kistochka [10]

Answer:

C. active monetary policy potentially destabilizes the economy.

Explanation:

5 0
2 years ago
Pell Company acquires 80% of Demers Company for $500,000 on January 1, 2010. Demers reported common stock of $300,000 and retain
natulia [17]

Answer:

$74,400

Explanation:

Pell Company

Pell's income from Demers for the year ended December 31, 2010

Controlling Interest Share of Net Income for 2010- Excess Fair value Annual Amortization

Controlling Interest Share of Net Income for 2010= ($100,000 × .80) $80,000

Less Excess Fair Value Annual Amortization =($7,000 × .80) $5,600

Pell Income= $74,400

8 0
3 years ago
I need help with economic hw can someone come up with a example for scarcity and choice, opportunities cost
diamong [38]

Scarcity occurs when the demand for something exceeds the supply. Examples often occur with natural resources when they are over used. Think of over fishing, hunting or poor farming. The choice to over hunt in present may cost hunting opportunities in the future.

4 0
3 years ago
Job 593 was recently completed. The following data have been recorded on its job cost sheet:
Diano4ka-milaya [45]

Answer:

a.$6,705

Explanation:

The total cost is the sum of the three cost component, Direct materials, direct labours, and factory overhead.

Direct Labor Cost: 71 hours x $15 per hour = $ 1,065

Manufacturing Overhead: 175 machine hours x $14 per hour = $ 2,450

Direct Materials $ 3,190

Total cost: 1,065 + 2,450 + 3,190 = 6,705

8 0
3 years ago
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